That has been a real strong benefit that they’ll tackle. Another customer would be Airbnb, for example. We are all familiar with Airbnb as a brand, but they are focused upon the guest experience, and indeed their wider customer experience is obsessive. They’re incredibly focused and invest very heavily from an insight and experience perspective. They use LivingLens as a video repository, as a place to put all of their very extensive deep-dive focus group work interviews, video diary work, and they use our technologies to capture those videos.



Then they use our platforms to house that very Australia Email List rich knowledge pool, and they use that day-in-day-out to put the customer in front of leadership, in front of design experts, in front of their user experience owners to hone and improve that customer experience every day. With that technology, it is possible to delve into a particular experience, to extract one customer testimonial and sharing it with the board. Indeed, yes. And it can be used not just for impactful reporting, but also to change a customer’s experience if a customer is leaving feedback in a moment in that experience because they’re having a tough time.







In real-time, that can be escalated to the right people in the organisation who can then reach out to that customer and support them and help them. That is a very powerful and effective use case. There’s also another really rich experience that we’re seeing across customers right now, it is our new Zoom addition. The Zoom boom and its Medallia LivingLens interface So obviously, Zoom has a few new users, should we say so. They have gone from 10 million daily users or daily participants in December 2019 to over 300 million daily users right now. We’re all using video in our lives to talk to our colleagues, our friends and family.