For years now, Google has rewarded mobile-friendly sites , giving them priority over others in its indexing. With the widespread diffusion of mobile devices such as smartphones and tablets, the number of web users coming from these devices has increased dramatically, reaching and significantly exceeding those coming from desktops. And it is precisely for this reason that website design has changed, adapting to these needs. Since March 2018, Google has launched an experimental version of a new web scan, which uses a Googlebot smartphone , and the analysis of the data collected in this period has shown, as said by Google itself, that "the new websites are ready for this scanning method” .

From 1 July 2019, the Google mobile first index will become the default setting for indexing the Mountain View giant, for Phone Number List all content, whether old or new. How the Google mobile first index works In practice, to index a website, the search engine uses the version for mobile devices first , evaluating the relevance of the pages to each user's query. It is important to underline that the Google mobile first index is not a ranking factor, but the new way in which Google scans and indexes content. Google recommendations In the article on Google's official blog, the company itself suggests useful tips for being indexed correctly, even after this change. In particular, although it continues to support systems such as separate mobile URLs and dynamic serving (specific codes are returned to different user agents).



Google suggests adopting responsive web design as a standard , to make new sites truly mobile friendly . Furthermore, using a single URL for desktop and mobile devices avoids generating confusion and problems for both users and search engines. For older sites, which maintain separate URLs, Google still suggests some best practices to follow: Same content for both versions of the website. Present structured data for both mobile and desktop sites. Have the same metadata . As we understand, using a correct version for mobile devices is now considered standard procedure , inevitable and fundamental to be considered by the Mountain View giant. And your site? Are you ready for this news? Contact us and we will help you reach your users even from mobile devices, and be rewarded by Google indexing.